Digital Marketing Executive

We are seeking a Digital Marketing Specialist with 4-5 years of experience to join our team. The ideal candidate will be a well-rounded marketer with strong performance marketing skills, particularly in paid ads across various platforms. A deep understanding of social media marketing is essential. This role requires someone who can work autonomously, develop strategic marketing plans, and has a keen eye for design. The candidate should be able to analyze market trends, identify opportunities, and effectively communicate strategies to the team and stakeholders.

Responsibilities:

1. Develop and execute performance marketing strategies, focusing on paid advertising campaigns.
2. Manage social media presence and campaigns, aligning with the overall marketing strategy.
3. Design and implement marketing plans based on market research and trends.
4. Monitor and analyze the performance of marketing campaigns, adjusting strategies as needed.
5. Collaborate with team members to develop cohesive branding and marketing materials.
6. Provide strategic insights to improve brand presence and campaign effectiveness.

Qualifications:

• 4-5 years of experience in digital marketing, with a focus on performance marketing and social media.
• Proven track record of successful paid advertising campaigns.
• Strong understanding of social media platforms and strategies.
• Strategic thinker with excellent analytical skills.
• Proficiency in design tools and a good design eye.
• Ability to work autonomously and manage multiple projects simultaneously.