At Kuubiik, we are looking for energetic, motivated and full-rounded marketers to join one of the fastest-growing companies in Singapore. As a Digital Marketing Executive, you will be working with Kuubiik’s clients, drive unique and amazing marketing campaigns, brainstorm fun concepts and ideas, and be part of a growing team.
As with any fast-moving company, opportunities like these could open doors to quick-career progression and leading roles.
- Develops digital marketing strategy by studying economic indicators, identifying customers and their current and future needs, and monitoring the competition.
- Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
- Designs, builds, and maintains our social media presence.
- Contributes to marketing effectiveness by identifying short-term and long-range issues that must be addressed.
- Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
- Identifies trends and insights, and optimizes spending and performance based on the insights.
- Brainstorms new and creative growth strategies through digital marketing.
- Plans, executes, and measures experiments and conversion tests.
- Collaborates with internal teams to create landing pages and optimize the user experience.
- Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
- Identifies critical conversion points and drop off points and optimizes user funnels.
- Bachelor’s or master’s degree in marketing or a related field
- 5 years experience in digital marketing
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns
- Experience in optimizing landing pages and user funnels
- Experience with A/B and multivariate experiments
- Solid knowledge of website and marketing analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends, SEMRush, etc.)
- Working knowledge of ad serving tools
- Experience in setting up and optimizing PPC campaigns on all major search engines