Email Marketing Manager

Full-time

Email Marketing Managers

from

$2,000

per

month.

How much can you save with Kuubiik?

We’ve had the privilege of supporting a multitude of clients in their quest for exceptional staff across a vast expanse of over 150 countries.

Average US Salary 🇺🇸

$8,117

/month

Outsourcing Cost

With Kuubiik

$2,000

/month

Potential savings

With Kuubiik

Up to

60%

What does a

do?

Email Marketing Managers are experts in planning, executing, and optimizing email marketing campaigns to engage audiences, drive conversions, and achieve business goals.

Email Strategy.

Developing comprehensive email marketing strategies that align with marketing objectives.
Implementing audience segmentation to target specific customer groups effectively.
Creating customer journey-focused email campaigns to enhance engagement and conversion rates.

Email Campaign Creation.

Create engaging email content and design templates.
Segment and target the email list for personalized campaigns.
Schedule and deploy email campaigns, analyze performance, and optimize for better results.

List Segmentation.

Segmenting email lists based on demographics, behavior, or engagement levels to target specific audience segments.
Creating personalized and relevant email campaigns for each segmented group to improve open and click-through rates.
Regularly analyzing segmentation data and adjusting strategies to optimize email marketing effectiveness and ROI.

A/B Testing.

Design and create A/B test campaigns to evaluate different email marketing strategies.
Split the email list into two random groups, A and B, and send different email variations to each group.
Analyze the results, including open rates, click-through rates, and conversion rates, to determine the most effective email strategy.

Automation.

Design and implement automated email campaigns using email marketing software.
Create personalized email drip sequences to nurture leads and engage subscribers.
Set up A/B tests and tracking to optimize email performance and conversion rates.

Responsive Design.

Create responsive email templates that adapt to various screen sizes and devices.
Test and optimize email campaigns to ensure they display correctly on mobile, tablet, and desktop platforms.
Utilize media queries and fluid layouts to enhance the user experience and maximize email engagement.

Reporting.

Generate detailed email campaign performance reports.
Analyze key metrics such as open rates, click-through rates, and conversion rates.
Provide actionable insights and recommendations for optimizing email marketing strategies.

List Growth.

Implementing lead generation strategies to increase the subscriber base.
Creating and optimizing sign-up forms on the website and landing pages.
Running targeted email campaigns to encourage existing subscribers to refer friends and colleagues.

Customer Engagement.

Creating personalized email campaigns to connect with customers on a one-to-one basis.
Segmenting email lists to send targeted content and offers based on customer preferences and behavior.
Monitoring email open rates, click-through rates, and conversion rates to optimize engagement strategies.

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